Research Library > IBM > IBM Websphere: Patricia Seybold Group Report

IBM Websphere: Patricia Seybold Group Report

White Paper Published By: IBM
IBM
Published:  Mar 04, 2009
Type:  White Paper
Length:  68 pages

Many of your customers prefer doing business with you online. They go to your Web sites to learn about your products and services, to find products and/or services that address their needs, to configure and price the products and/or service s that they’d like to buy, and to purchase those products and/or services. They also set up and manage accounts with you. When those customers are consumers, we call these activities B2C (business to consumer) ecommerce.



Tagsibm, ibm websphere commerce, customer service, b2c, business to consumer, ecommerce, b2b, web-sphere commerce saas