alignment

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Published By: Seismic     Published Date: May 14, 2019
New research from Content Marketing Institute shows that enterprise content marketers are seeing more success with content marketing. Download the report to learn: ? The benefits of a documented content marketing strategy ? How enterprise marketers rate alignment of content marketing and sales in their organization ? Content marketing methods enterprise marketers use to nurture their audience Discover the benchmarks, budgets, and trends impacting content marketers in the B2B enterprise space in the year ahead.
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Seismic
Published By: Bulldog Solutions     Published Date: May 20, 2013
This executive overview focuses on one of these drivers--program effectiveness--defined by leading marketers as programs that drive a high level of conversion and prospect engagement throughout the buyer's journey. in this executive overview, we'll take a look at the current buyer landscape, and then at five five best practice areas that need to be optimized in order for your programs to reach their full potential.
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program effectiveness, b2b, b2b buyers, message alignment, buyer insights, audience acquisition, performance monitoring, campaign
    
Bulldog Solutions
Published By: Oracle Corporation     Published Date: May 11, 2012
Download this whitepaper, for a clear view of Oracle BI 11g and how it is designed to help today's organizations drive profitable growth, change, and many other operational and financial performance goals.
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oracle, 11g, growth, change, operation, financial, performance, scorecards
    
Oracle Corporation
Published By: Act-On     Published Date: Jan 07, 2016
Go beyond just sales and marketing alignment and include customer success to build a winning Team Trifecta that will allow you, and your company, to make the most of the opportunity that is literally sitting right under your noses. In this eBook, well show you how to build your own successful Team Trifecta and imagine what is possible with an approach that yields comprehensive results across every stage of the customer lifecycle. Youll learn how to deliver dramatic improvements from small investments that generate big returns such as customer retention.
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customer success, productivity, team trifecta, customer lifecycle
    
Act-On
Published By: Dell EMC     Published Date: Oct 08, 2015
In this article, learn how Dell working with Intel helps IT leaders overcome the challenges of IT and business alignment, resource constraints and siloed environments through a comprehensive big data portfolio based on choice and flexibility, redefined economics and connected intelligence.
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Dell EMC
Published By: LeadGenius     Published Date: Sep 13, 2016
The most comprehensive guide to Account Based Marketing to date.
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b2b, abm, account based marketing, account based sales, b2b marketing, lead generation, demand generation, marketing operations
    
LeadGenius
Published By: IBM     Published Date: Feb 25, 2008
Why is it that business and IT teams always seem to be at odds with one another? In this IBM white paper, Macehiter Ward-Dutton, specialists in IT business alignment, give a step-by-step explanation of how to make long-term improvements in the relationship between business and IT.
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application development, infrastructure management, slm, sla, service level, service management, ibm, it management
    
IBM
Published By: HP and Intel Xeon processors     Published Date: Mar 21, 2012
Read this white paper to learn how bursting can bring your business users and IT back into strategic alignment, as you jointly exploit new business opportunities enabled by private, public, and hybrid clouds.
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cloud, utility storage, foundation, cloud, enviornment, 3par, virtual, virtualization
    
HP and Intel Xeon processors
Published By: Progress Software     Published Date: Feb 03, 2010
Enterprises invest in packaged applications, development systems, testing, services oriented architectures, middleware and analytics to align process automation with business cycles. When IT is successful in this alignment, cycles accelerate and we see improvements in business flexibility that we now take for granted.
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bpm, progress, cep, navigation systems, idc, middleware, analytics, application performance management
    
Progress Software
Published By: KeyedIn Solutions     Published Date: Jun 28, 2012
Helping Organizations Achieve Maximum Performance
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business, strategy, alignment, align, technology, measurement, aligning, high-level
    
KeyedIn Solutions
Published By: KeyedIn Solutions     Published Date: Jul 31, 2012
This paper takes a look at technology spending, people development and aligning objectives in effective business management and the role they play in helping organizations achieve maximum performance.
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business, strategy, alignment, align, technology, measurement, aligning, high-level
    
KeyedIn Solutions
Published By: CA Technologies     Published Date: Nov 02, 2016
In todays competitive world, agile methodologies promise faster delivery, higher quality, increased productivity and better alignment with your company strategy. But while many companies introduce agile approaches at the team level, they often fail when scaling agile to the program and portfolio level. CA Agile Ready > Sync > Go provides a complete solution for building and launching successful, enterprise-scale agile programs. Integrating the industry leading expertise of CA Agile Transformation Consulting with the CA Agile Central enterprise-class planning and tracking platform, Ready > Sync > Go can help you build and launch a high-performing agile program in as little as three months.
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CA Technologies
Published By: CA Technologies EMEA     Published Date: May 25, 2018
CA Project & Portfolio Management is a comprehensive solution for ensuring your business strategy is on target through planning, execution, and insights. CA PPM enables your organization to plan and prioritize investments in alignment with business strategies, track project execution, and shift funding and resources to ensure success and meet changing priorities.
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project, portfolio, management, calculator, execution
    
CA Technologies EMEA
Published By: IBM     Published Date: Jul 11, 2012
Software Asset Management associated costs have once again risen as a high priority for IT, and rightfully so. This paper offers information on technology that manages software assets cost efficiently, cost effectively in a low risk environment.
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software asset management, sam, software asset cost, cost effective, cost efficient, risk avoidance, managing software assets, substantial expense reduction
    
IBM
Published By: Centrify Corporation     Published Date: Apr 13, 2018
As business models have become increasingly digital, high-profile, reputation-damaging security breaches are grabbing more news media headlines. Leading companies have ramped up their investments in cybersecurity, yet that spending is often not well aligned with actual threats. Studies have shown that server-focused solutions such as network anti-virus, malware detection and website firewalls attract the biggest investments, ignoring the fact that misuse of privileged credentials is by far the most common cause of breaches. The reasons for this disconnect are not well understood, in part because it sits at the intersection of the people and technology domains.This survey, conducted by WSJ Custom Studios with sponsorship from Centrify, seeks insights into senior-level thinking on this issue, including current cybersecurity priorities and the perceived degree of alignment between threats and solutions.
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Centrify Corporation
Published By: Forrester Research     Published Date: Jun 11, 2018
Theres an alarming digital divide within many companies. Marketers are developing nimble software to give customers an engaging, personalized experience, while IT departments remain focused on the legacy infrastructure. The front and back ends arent working together, resulting in appealing websites and apps that dont quite deliver. Weve arrived at this misalignment for understandable reasons. Previously, most chief information officers (CIOs) were hired to digitize and bring order to companies internal systems and processes. They saw websites as marketing channels and were happy to let chief marketing officers (CMOs) oversee that province of technology. They had, and still have, plenty to do just to keep internal operations running smoothly. Marketers soon got into the habit of developing not just content, but also software programs to better reach and transact with customers. But now that websites and apps are becoming cornerstones of the business, the stakes are too high to al
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cio, marketers, business, digital, customers
    
Forrester Research
Published By: BMC Software     Published Date: Feb 03, 2014
Analysts predict that soon, half of all new IT service desk tools will be adopted as cloud-based services. While shifting to an on-demand model can be a complex decision, requiring organizations to assess carefully the potential impact on their business operations, a growing number of companies are clearly finding the move worthwhile. This paper explores the reasons for the rapid growth of cloud-based IT service management (ITSM) solutions and the benefits they offer for enterprises. Topics include: The cost savings companies can achieve by deploying ITSM solutions via the cloud, which allows better management and optimization of consumption and costs. Improved alignment between IT to and business, as self-service, a service catalog, collaboration, and mobility help IT expose and provide its services more effectively. The ability to integrate cloud and on-premise solutions to leverage existing systems while leveraging new innovations via the cloud. The advantages of cloud
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bmc, cosumerized technology, cloud technology, mobile technology, social technology, customer-first, modernized work processes, social-enabled enterprise applications
    
BMC Software
Published By: BMC Software     Published Date: Aug 18, 2014
"Analysts predict that soon, half of all new IT service desk tools will be adopted as cloud-based services. While shifting to an on-demand model can be a complex decision that requires organizations to carefully assess the potential impact on business operations, a growing number of companies are clearly finding the move worthwhile. This paper explores the reasons for the rapid growth of cloud-based IT service management (ITSM) solutions and the benefits they offer for enterprises. Topics include: The cost savings companies can achieve by deploying ITSM solutions via the cloud, which allows better management and optimization of consumption and costs. Improved alignment between IT and business, as self-service, a service catalog, collaboration, and mobility help IT expose and provide its services more effectively. The ability to integrate cloud and on-premise solutions to leverage existing systems while leveraging new innovations via the cloud. The advantages of cloud-base
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it management, data management, cloud computing
    
BMC Software
Published By: Marketo, INC.     Published Date: Sep 25, 2008
In this free IDC analyst report, discover why coordinating the activities of marketing and sales—from day one of the revenue cycle—is essential for profitability. Learn how to stop the revenue loss that occurs during a prospect handoff; how to give sales the freedom to target more efficiently, while enabling marketing to build better prospect relationships; and how to choose software that tightens the marketing/sales alignment. Download your copy of this insightful report now.
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marketing, sales, alignment, coordination, software, leads, sales leads, demand generation
    
Marketo, INC.
Published By: IBM     Published Date: Jul 09, 2009
The product portfolio decisions you make today will determine whether your company is relevant tomorrow. With such a fine line between success and failure, now is the time to make product portfolio decisions based on fact-not guesswork, political agendas, intuition or the opinions of the loudest voice in the room. Learn more today!
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ibm, value driven, product portfolios, rational software, value, portfolio management, customer value, value maximization
    
IBM
Published By: Influitive     Published Date: Nov 04, 2015
Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.
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b2b, influitive, customer experience, advocacy marketing, marketing
    
Influitive
Published By: Innotas     Published Date: Apr 04, 2010
Find out why top down alignment between IT and the Business is now a mandate and read about how Business can participate when IT prioritizes both sustaining and strategic work.
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innotas, it governance, enterprise services, it management, strategy, accountability, cost saving, business intelligence
    
Innotas
Published By: NAVEX Global     Published Date: Jul 31, 2018
Learn everything you need to know about creating an engaging training programmefrom defining your strategy to measuring effectivenessin our comprehensive guide. What you'll learn: How to prevent misconduct through training How to create an engaging training programme - from defining strategy to measuring effectiveness How to develop the foundation of an ethical culture Tips, advice and examples to help organisations develop cost-effective, high-value and successful ethics and compliance training programmes How to mitigate risk and promote adherence to compliance objectives How to improve employee engagement and trust and strengthen alignment around a set of core values
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NAVEX Global
Published By: NAVEX Global     Published Date: Jul 17, 2017
Download your Definitive Guide to Policy Management for real-world examples of companies avoiding litigation and penalties by having a well thought out compliance programme. Organisations that approach policy management strategically and exercise ruthless discipline with respect to their policies yield massive returns in organisational alignment, corporate culture, and ultimately their bottom-line results. And when incidents occur or regulators come knocking, you'll be prepared.
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policies, enforcement, perception, culture, templates, meta-policy, properties, links
    
NAVEX Global
Published By: IBM     Published Date: Apr 21, 2017
"When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer. The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement. Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing. Speakers include Liz Miller, Senior Vice President of Marketing for the CMO Council; Jody Sarno, Dedicated Client Partner, Communications Industry for IBM; Chris Crayner, Ch
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ibm, senior marketing decision makers, audience targeting, digital experiences, branding
    
IBM
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