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Published By: Spredfast     Published Date: Aug 24, 2018
Social listening can sometimes feel like swimming blind. But it actually is easier than it seems. Follow our research team as they explore social listening reports to determine the gap between what finserv audiences are looking for versus what finserv companies are providing.
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social video, video marketing, video content, video content marketing, social media video, online video marketing, video marketing strategy, social media video marketing
    
Spredfast
Published By: Google     Published Date: Apr 26, 2018
No one in today’s highly connected world is exempt from security threats like phishing, ransomware, or denial-of-service (DoS) attacks. Certainly not Google. Google operates seven services with more than one billion active users each (including Google Search, YouTube, Maps, and Gmail). We see every type of attack, bad software, and bad actors—multiple times a day—and we’re proud of what our people, processes, and technology do to stop them. Google has published more than 160 academic research papers on computer security, privacy, and abuse prevention and has privately warned other software companies of weaknesses discovered in their systems. Within Google, we enforce a zero-trust security model, which monitors every device on the internal network.
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Google
Published By: Monotype     Published Date: Jun 29, 2017
After years spent hidden in the shadows of Millennials, Generation Z is taking over the spotlight and making some serious waves in the process. Gen Zs are the first true digital natives, born between the late 1990’s to the mid 2000’s, and only know a world with Internet access, social media and smartphones. This “YouTube generation” is tech-savvy and pragmatic, drives innovation and the way we consume media, and they’re pushing brands and marketers to catch up in the process. Like, follow, read, repeat In an era of massive information (and advertising) overload, the brand-consumer relationship is a delicate dance. One misstep and a disgruntled customer will gladly find a new partner. Thanks to a mobile-first, visually rich, social and digital world, people expect flexibility, authenticity and consistency in every single interaction with a brand. In order to keep your customers engaged and happy, look to the emerging behaviours and preferences of Generation Z as a beacon for what’s to c
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generation z, communication, media, marketing, branding, customer engagement, digital engagement
    
Monotype
Published By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that discusses the need for paid advertising with the rising decline of organic reach.
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paid ads, paid advertising, paid social advertising, facebook advertising, facebook ads, youtube ads, twitter ads, twitter advertising
    
Sprinklr
Published By: Ciena     Published Date: Nov 15, 2016
Research and Education (R&E) networks are experiencing a surge in capacity demand as a result of the massive growth of streaming media (Netflix, Facebook, YouTube), growing utilization of public cloud services, and the continued need to support large scientific data file transfers for researchers collaborating around the globe. This increase in traffic is driving many operators to evaluate network backbone upgrades to 100G. Upgrading is necessary but costly. But what if operators could upgrade their R&E networks to 100G for 50 percent less CAPEX investment and extend the life of the existing routers, while actually simplifying the architecture to enable lower operational costs? Download our app note to learn how.
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o-vpn, integrated access device, pinpoint, z-series, ciena 6500, ciena 5430, 6500-7, emotr
    
Ciena
Published By: Brightcove     Published Date: Mar 02, 2016
Discover the pros and cons of free video tools and how a premium online video platform accommodates these shortcomings.
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video marketing , revenue marketing, demand generation, lead generation , video , martech, marketing technology , digital marketing
    
Brightcove
Published By: Altiscale     Published Date: Aug 25, 2015
Weren't able to attend Hadoop Summit 2015? No sweat. Learn more about the latest Big Data technologies in these technical presentations at this recent leading industry event. The Big Data experts at Altiscale - the leader in Big Data as a Service - have been busy at conferences. To see all four presentations (in slides and youtube video), click here. https://www.altiscale.com/educational-slide-kit-2015-big-data-conferences-nf/ • Managing Growth in Production Hadoop Deployments • Running Spark & MapReduce Together in Production • YARN and the Docker Ecosystem • 5 Tips for Building a Data Science Platform
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hadoop, hadoop technologies, hadoop information
    
Altiscale
Published By: ServiceNow     Published Date: May 21, 2015
The Internet has created radical changes in our personal lives. We now live in a “consumerized” online world where we shop for products and services with a few taps on a smartphone. Social media gives us a global forum where anyone can speak their mind. We see news as it unfolds, watch videos on YouTube, stream music from Spotify, and make friends on Facebook. We expect the web to be automated, on demand, and always on – delivering instant gratification no matter where we are.
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consumerized, spotify, facebook, smartphone, purchase orders, it management
    
ServiceNow
Published By: Brightcove     Published Date: Sep 17, 2014
6 Billion hours of video are watched EACH MONTH on YouTube .... That's almost 1 HOUR for every person on Earth! There is no denying the power and reach of YouTube. But, are quality issues common with YouTube videos negatively impacting your brand? We investigate.
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online video quality, consumer perception, distribution strategies
    
Brightcove
Published By: Silk Road Technology     Published Date: Jul 30, 2014
Five years ago, many HR representatives put their hands over their ears and pretended they’d never heard the words “social media.” However, social media – which encompasses any internal or external online outlet that allows for two-way dialogue and includes websites such as blogs, Facebook, Instagram, LinkedIn, Pinterest, Twitter, Yelp, and YouTube – has only become more pervasive. In fact, according to Laura Friedel, a partner in Levenfeld Pearlstein’s Labor and Employment Practice Group, 75 percent of employees currently access social media on their mobile devices while at work and 67 percent do so more than twice a day.
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silkroad, social media, legal risks, facebook, instagram, linkedin, pinterest, twitter
    
Silk Road Technology
Published By: Polycom     Published Date: Jul 30, 2014
Video conferencing is rapidly moving out of the conference room and onto the desktop, smartphone, and tablet. Thanks to inclusion of video as a core UC component, enterprise technology leaders are increasingly deploying video to individuals as part of their unified communications initiatives, while integrating personal video into room systems, and enabling conferencing beyond the enterprise.
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pervasive, video, collaboration, conference room, desktop, smartphone, tablet, communication
    
Polycom
Published By: Brainshark     Published Date: Oct 16, 2013
With the time investment required to develop high quality marketing content, marketers aim to maximize the use, value and impact of the content for their varied audiences. To accomplish this, they need talent, technology and processes that help them “do more with less.” Inside this E-book, you'll hear from marketers that have found a way to easily combine the power of video, mobile and social media with their existing efforts to engage their audiences and drive demand generation.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Harnessing the combined power of online video, mobile technologies and social media will be crucial to the marketer's success in an increasingly media-rich world.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Traditional ways of talking to customers, partners, and employees—memos, phone calls, newsletters—are being replaced by web-based interactive and social communication tools. Of those surveyed, 88% said that mobile access to social communication or collaboration tools was either important or very important. This whitepaper examines how companies can leverage Mobile, Social Enterprise, and video to create an enriched environment that delivers important communications and fosters active engagement.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Having trouble driving registrations to your live webinar? Maybe it's time for a change. This report explores picking the right webinar strategy for your goals, webinar best practices and technology integration.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Running low on content for your next campaign? Learn how leading marketers are repurposing existing content and delivering it in a creative, targeted and measurable format that fuels successful lead generation—while also saving time and money.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Why use video? This video explains. Find out how businesses are using video across the enterprise today.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Do you have a strategy specifically for video marketing? If not, you're missing out! Video has proven to be an effective means of boosting demand generation, enabling sales teams, improving PR practices, promoting upcoming events, and more. Read this E-book to get started now.
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video marketing, content marketing, marketing best practices, social media, viral video, demand generation, tracking video, event promotion
    
Brainshark
Published By: Spredfast, Inc.     Published Date: Oct 03, 2013
The Making of a YouTube Blockbuster: 10 YouTube Blockbusters
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spredfast, youtube, youtube blockbuster, viral videos, marketing efforts
    
Spredfast, Inc.
Published By: Plantronics     Published Date: Sep 27, 2013
We have all heard so much about the importance of social media, but it can be hard to know where to begin using these tools for your business. This guide cuts through the hype and shows you concrete uses of social media for your business.
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social media, facebook, twitter, customer relationship management, youtube, linkedin, marketing, brand awareness
    
Plantronics
Published By: EMC Corporation     Published Date: Apr 03, 2013
Accelerating Backup Transformation, Part I: Impacting the Velocity of Business
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emc, youtube, stephen manley, cto, emc backup recovery systems
    
EMC Corporation
Published By: Oracle     Published Date: Dec 03, 2012
Keeping Your Customers: The Business Value of Customer Experience
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oracle, crm, customers, customers experience, business value, free webinar, youtube
    
Oracle
Published By: Oracle     Published Date: Dec 03, 2012
The Business Value of Customer Experience: Attracting New Customers
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oracle, crm, customers, business value, customer lifecycle, youtube, free webinar
    
Oracle
Published By: Oracle     Published Date: Dec 03, 2012
Differentiate Your Company by Delivering Great Customer Experiences
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oracle, crm, youtube, free webinar, customer experience
    
Oracle
Published By: Oracle     Published Date: Dec 03, 2012
How to Handle the New Customer Revolution
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oracle, crm, free webinar, youtube, new customer revolution
    
Oracle
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