relationships

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Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
20% of customers will be responsible for 80% of profit or so says The Pareto Principle, also known as the rule of the vital few. So, while marketers are trying hard to increase market share, they should be equally (or even more) concerned about nurturing the customer relationships they already have. That means finding ways to strengthen bonds with your best customers and figuring out how to turn good customers into better ones. Personalization, truly helpful support, data-driven contextual marketing, re-engagement strategies, gamification Theres an almost overwhelming number of options out there, each touted as your golden key to an enduring bond with your users. In the pages that follow, youll learn about five strategies to drive engagement and retention with actionable tips from Selligent clients top brands that are at the forefront of creating and sustaining customer loyalty.
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customer engagement, marketing strategy, customer retention, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
Published By: Epsilon     Published Date: Jun 12, 2012
When marketers become more customer-centric, they not only engender trust, but create dialogue and rewarding relationships that will last for the long term. Put Your Customers First!
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finance, marketing, banking, epsilon, customer relations, customer satisfaction
    
Epsilon
Published By: Curalate     Published Date: Jan 09, 2017
How to build relationships with Instagram stars, bloggers and social experts to gain audience and drive engagement. Download now!
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instagram, social media, brand ambassador, micro-influencer
    
Curalate
Published By: Limeade     Published Date: Mar 14, 2016
Stress is one of the top issues that affect our well-being. When money gets tight or relationships get frazzled, it can lead to unhealthy and unproductive behaviors. This tip cheat has five ways to combat the most common stresses we face.
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employee stress, unhealthy employees, employee multitasking, employee resources
    
Limeade
Published By: Bronto     Published Date: Jul 19, 2017
In the age of the consumer, relationships determine success, as they are the last remaining source of competitive advantage. Create relevant marketing messages to connect with your consumer in meaningful ways via highly personalized campaigns. This info gram discusses different ways to influence and build positive consumer behaviors and relationships.
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brand loyalty, ecommerce, consumer behaviors, loyalty programs, mobile engagement, customer loyalty, building brands, competitive advantage
    
Bronto
Published By: LifeSize, a division of Logitech     Published Date: Aug 19, 2011
Incorporating video collaboration as a standard business practice can result in tighter employee and business partner relationships, increased productivity, faster decision-making and many more lucrative bene?ts.
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lifesize, best practices, video collaboration, standard business practice, productivity, video conferencing technology, virtualization, communications objectives, it environment, unified communications, mobility, pip, picture in picture suppression, bandwidth management, ip networks, network management, mobile workers, video conferencing, collaboration
    
LifeSize, a division of Logitech
Published By: Epsilon     Published Date: Oct 19, 2012
Unlock the Mystery of Predictive Modeling -- Retailers that use customer transactional data to their advantage, coupled with other database elements, can learn how to build solid customer relationships and strengthen their ROI.
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modeling, epsilon, marketing, marketing research, roi, transactional data
    
Epsilon
Published By: Aria Systems     Published Date: Sep 21, 2015
Here at Aria Systems, we live and breathe all things related to monetization via customer care and relationships. We live in a world where recurring revenue management is becoming a dominant theme. Lately theres been a natural gravitation to the Internet of Things/Internet of Everything, and the synchronicity between the business models the IoT produces and how Aria is serendipitously designed to support all of it. Simply put, we want people to think a lot about the new age the IoT heralds. To that end, this post is the first in a series intended to explore the monetization of the IoT in some depth; i.e.,the Monetization of Things.
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Aria Systems
Published By: The Mx Group     Published Date: Jul 12, 2017
As the number of tactics available to marketers has multiplied, it has become harder and harder for many to determine where they should focus their resources. Digital marketing, in particular, is becoming increasingly sophisticated and offers opportunities for highly targeted and effective campaigns. But as B2B marketers are designing integrated programs, many overlook a tactic that has successfully generated leads and closed sales for decades: telemarketing. Strategically deploying telemarketing to enhance engagement, nurture prospects and improve your data can make the difference between revenue that goes to your bottom line and revenue that goes out the door. This kind of direct, one-to-one communication has a natural connection with the B2B world, a field built around relationships and tightly targeted audiences.
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digital marketing, telemarketing, lead generation, sales, engagement
    
The Mx Group
Published By: Marketo     Published Date: Mar 25, 2015
In a world where one-to-one personalization and individual relationships are a necessity to ensure marketing campaigns drive action, Consumer Engagement Marketing enables marketers to respond to a wide variety of individual behaviors in real-time with personalized content, dramatically increasing click-through rates, engagement, revenue, and ROI.
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marketo enterprise, marketing campaigns, consumer engagement marketing, roi, click-through rates, personalized content
    
Marketo
Published By: Adobe     Published Date: Apr 30, 2015
Learn the advantages of triggered and retargeted emails, and get real-world insights into smart email marketing from C Spire Wireless and others.
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email marketing, real world insights, roi, customer lifecycle, customer relationships, mobile devices
    
Adobe
Published By: Adobe     Published Date: Feb 08, 2016
In Ten Ways Cross-Channel Marketing Is Not Rocket Science, youll learn how to connect with your customers and reach them in personal and relevant ways all from reliable data you collect.
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adobe, cross-channel marketing, marketing guide, customer journey, customer relationships, customer loyalty, enterprise applications
    
Adobe
Published By: Adobe     Published Date: Sep 20, 2016
Download our guide, 10 Goals for a Perfectly Balanced Email Marketer, to learn how you can transform your email campaigns through personal goals. Youll discover new ways to make the most of this highly effective channel so you can enjoy better results. Get the guide now to learn how you can: Prioritize mobile email in your marketing strategy Improve customer relationships with contextual emails Self-assess your email marketing maturity
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adobe, ccm, cross channel, marketing, email marketer, marketer
    
Adobe
Published By: Adobe     Published Date: Jun 22, 2017
Its amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, youll see what marketers can learn from the symbiotic relationship of Taylors sculptures on the floor of Molinere Bay. Read the guide to learn how to piece together all your insights and interactions into a whole view of your customers, so you can create seamless experiences with them.
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customer experience, connectivity, integration, customer insight, customer interactions, marketing relationships
    
Adobe
Published By: Sailthru     Published Date: Aug 15, 2016
It has been well documented that it is much more cost-effective to focus on nurturing relationships with existing customers than it is to find and convert new ones. Forbes Insights and Sailthru recently completed a global study of 300 retail and media executives to find out if, and how, they take advantage of the benefits of retention strategies and how that impacts growth and performance.
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sailthru, retention, forbes, growth, media, retail, marketing, nurturing, nurture, customer experience
    
Sailthru
Published By: Zendesk     Published Date: Aug 22, 2017
Learn how top companies and organizations use Zendesk to tailor their support, try out new ideas, and improve their relationshipsall at scale.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Red Hat     Published Date: Jan 07, 2019
A business survives when it extends its core competencies in new ways. Increasingly, one of the paths to innovation lies with application programming interfaces (APIs). APIs allow a business to take traditional revenue (and traditional customer and partner interactions) and carry them into a different technological foundation. This enables new customer and ecosystem relationships that can monetize the organizations core assets and lead to sustained growth and new value and revenue streams.
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Red Hat
Published By: gyro     Published Date: Feb 01, 2019
While it is easy for marketers to be distracted by the power of data and technology, a new report reminds us what really drives business decisions: feelings. A new study conducted by the Financial Times Commercial Insight Group and gyro asked more than 300 FT readers across the globe to express what feelings are crucial for creating successful business relationships.
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gyro, b2b decision making, business decisions, advertising
    
gyro
Published By: Absorb     Published Date: May 10, 2018
In a business environment where being able to build and maintain a solid brand reputation and lasting relationships with your customers is essential for ongoing success, effective compliance training for team members is critical. Assembling quality course content, either through purchasing off-the-shelf compliance courseware or developing training material in-house or in partnership with an external developer, and delivering that material in a consistent manner, can help protect your organization and minimize the damage from compliance transgressions.
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elearning, training, business, brand, reputation, relationship, building
    
Absorb
Published By: ttec     Published Date: Sep 06, 2019
Companies that achieve hypergrowth dont get there by accident. Its the result of being laser-focused on bringing an innovative idea to life and expanding the business exponentially. Its about changing the game. But regardless of industry or company size, every business faces a similar challenge: maintaining customer growth and transforming those early customer relationships into true loyalty. Here, well discuss strategies for accelerating the customer experience and finding more ways to deepen the relationship.
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ttec
Published By: Icertis     Published Date: Aug 06, 2019
Real-world examples of how large enterprises were able to minimize risk, reduce costs and realize the full potential of their contractual relationships
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enterprise contact management, contract management software
    
Icertis
Published By: Riverbed     Published Date: Feb 26, 2015
When a performance degradation occurs, there are more factors and interrelationships to consider than ever before. And though you may have invested in various monitoring tools to gain visibility into the elements of your application delivery infrastructure, this view is often fragmented and the tools are managed by separate teams.
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application performance, performance management, business value, performance degradation, infrastructure, collaboration, network performance management, application performance management
    
Riverbed
Published By: Black Box     Published Date: Nov 24, 2015
Black Box can help you get the most out of your technology investment. We partner with customers to identify the right solutions for strategic IT needs that add value to your business. Our portfolios of Wired/Wireless, UCC, and IT Service solutions, and our depth of expertise, deliver positive business outcomes for evolving IT business scenarios. Black Box takes a vendor-independent approach to deliver the right solution, on the right network. Our long-term, established relationships with best-in-class IT technology providers allow us to offer objective, vendor-neutral solutions designed to meet a broad range of IT requirements. With more than 4,000 team members & 200 offices in 150 countries, we offer global capabilities with local expertise, and are committed to driving business success through IT excellence. Our passion to IT communications is unsurpassed, and we will work with you to find the ideal solution for todays challenge while helping to anticipate tomorrows needs.
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voip solutions, contact center solutions, business phone systems, ucc, it services, it solutions, it security, it infrastructure, uc solutions, mobility solutions, cloud solutions, enterprise business solutions, data center cloud service, it disaster recovery, network services, video collaboration
    
Black Box
Published By: Vendor Guru     Published Date: Dec 21, 2007
Managing customer relationships profitably is a challenge many businesses face. Increasingly available information and customer choices translate into a decrease in automatic loyalty. New distribution and communication channels create more complex customer interactions. Implementing powerful technology enablers may be prohibitively expensive for many firms.
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crm, customer relationship management, crm solution, crm software, loyalty, customer loyalty, customer satisfaction, customer interaction, profitability, vendorguru, vendor guru, quinstreet, vendor guru general campaign, best practices, customer interaction service, enterprise software, sales & marketing software, customer experience management
    
Vendor Guru
Published By: Facebook     Published Date: Apr 17, 2012
Want to learn more about how to connect and build lasting relationships, create optimized Facebook Ads, acquire new customers and generate powerful word of mouth recommendations via your fans on Facebook?
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facebook, marketing, social media, social media marketing, web analytics, business marketing
    
Facebook
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