omni channel customer

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Published By: Emarsys - APAC     Published Date: Jun 12, 2019
Omnichannel isn’t just another buzzword you can ignore. In fact, today’s most successful marketing strategies all take an omnichannel track that puts customers at the center of a diverse network of interactions and engagements. In this white paper, you’ll learn: • How email can serve as the foundation of your omnichannel strategy • How Artificial intelligence marketing (AIM) can make it possible to not only achieve true 1:1 personalization, but also scale it • How to apply a step-by-step roadmap to your brand’s pursuit of omnichannel excellence
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Emarsys - APAC
Published By: Adobe     Published Date: Sep 23, 2019
Companies must learn to differentiate themselves to stay ahead. Improved experiences can help you not just sustain but accelerate past the competition. Find out how your business can outperform the competition in The Path of Experience-Driven Commerce. Read the guide to learn how to: - Understand you audience and increase engagement. - Own the omnichannel experience. - Enable business and customer insights.
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Adobe
Published By: IBM     Published Date: Sep 30, 2015
How to capitalize on real-time offers, deliver true omnichannel experiences.
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customer experience, transaction processing, omnichannel banking, consumer demands, customer interaction, shopper experience
    
IBM
Published By: Marketo     Published Date: Sep 03, 2019
From a consumer perspective, the best brands are those that weave themselves into their customers’ lives—becoming a part of their identity. These brands are present all the time without obvious detection or being seen as a distraction. They don’t just show up to demand something—Buy Now! Start Today! Click Here!—but they don’t wait on the sidelines either. So what makes these brands so successful? Instead of being seen as overbearing, these brands are successful because they are listening and responding to customers' wants and needs. They effectively practice omni-channel marketing—marketing that seeks to provide a seamless customer experience, regardless of channel or device. Download this ebook to learn about the benefits of an advanced omni-channel marketing strategy, including how to: understand your customer journey align your organizational structure to support your omni-channel strategy coordinate your channels choose the right tools
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Marketo
Published By: Zendesk Ltd     Published Date: Sep 11, 2018
As companies increasingly look to provide a better experience for customers, offering support across multiple channels is becoming more popular than ever. According to the Aberdeen Group, companies doubled the number of channels they use to interact with customers between 2012 and 2017. But there’s a difference between providing support on a few channels and delivering a truly integrated omnichannel solution. Using the Zendesk Benchmark, our crowd-sourced index of customer service interactions from 45,000 participating organizations across 140 countries, we examined why companies are going omnichannel and what sets the companies using Zendesk for omnichannel support apart from everyone else.
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Zendesk Ltd
Published By: MuleSoft     Published Date: Oct 13, 2015
It’s in a retail business’ best interest to develop an omnichannel strategy; customers who engage in multiple channels spend up to 30% more than single channel customers and tend to be powerful advocates for the business. Building these strategies is a process that businesses embark upon, and that process can be made easier through MuleSoft's approach to enterprise integration, API-led connectivity. In this whitepaper, we’ll discuss the omnichannel journey and how integrating and exposing valuable data can put retailers in a competitive position to win over the tech savvy customer.
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retail business, omnichannel retailing, multiple channels, connectivity, integration, single channel customers, enterprise applications
    
MuleSoft
Published By: CrowdTwist     Published Date: Jan 09, 2018
In order for brands to build meaningful relationships with customers, they need to adopt an omnichannel strategy. A successful omnichannel loyalty program will connect customers to a brand across all touchpoints seamlessly. It will go beyond one-dimensional discounts, instead offering deeply personal and authentic customer experiences that will yield stronger engagement and higher spend among customers. Learn how to: - Extend customer touchpoints - Leverage mobile insights - Reward for social engagement - Utilize data to drive personalization
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CrowdTwist
Published By: Genesys     Published Date: May 10, 2016
Download this tip sheet to learn eleven metrics for building your business case for omnichannel customer service.
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genesys, omnichannel, contact center, customer experience, metrics, enterprise applications
    
Genesys
Published By: Genesys     Published Date: Jun 11, 2018
While most companies today support multi-channel customer service, they typically manage individual channels in silos, resulting in a fragmented customer experience. Moving to an omnichannel contact center solution will not only provide a substantial competitive advantage, it will also improve the overall experience and satisfaction of both agents and customers. Download this tip sheet to learn eleven metrics for building your business case for omnichannel customer service including: • 50% reduction in processing of duplicate messages across channels • Over 20% increase in First Contact Resolution • 15% increase in CSAT
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omnichannel contact center, customer experience, csat, first contact resolution
    
Genesys
Published By: SAP SME     Published Date: Aug 14, 2015
Lo simple está un paso adelante de lo difícil: 10 pasos para conseguir el éxito omnicanal: Responda siempre a las necesidades cambiantes de su comprador. Así, nunca perderá una oportunidad. Conozca los 10 pasos para comercializar con excelencia hoy.
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comercio omnicanal, omnicommerce, omnichannel, comercio electrónico, customer experience, experiencia del cliente, plataforma de comercio
    
SAP SME
Published By: Oracle     Published Date: Oct 22, 2015
Using survey data and the reallife experiences of our own retail clients, Oracle Retail illustrates in this report exactly how retailers can take advantage of Omnichannel technology to provide a customer experience that will satisfy the needs of today’s U.S. Commerce Anywhere consumer.
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oracle, retail, us consumer, retail clients, omnichannel
    
Oracle
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
The General Data Protection Regulation – or GDPR – is a European Union (EU) law that protects the rights of individuals with respect to their data. Adopted as an EU law in April 2016, organizations that hold data about any resident of the EU must be compliant by May 2018. With attention-grabbing fines of €20 million or 4% of global annual turnover, GDPR commands attention at the highest levels. And despite the “legalese” that compliance suggests brands utilize, the brands that balance legal compliance with a human approach will turn GDPR to their advantage. This white paper provides a series of actions you can take to make the most of GDPR to both enhance your customer relationships and mitigate risk.
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data driven marketing, gdpr, compliancy, data privacy, customer data, omnichannel, multichannel, automation
    
Selligent Marketing Cloud
Published By: Tyco Integrated Security     Published Date: Mar 09, 2016
Omnichannel retailing adds the flexibility of cross-channel and mobile shopping to the unique revenue- and loyalty-building capabilities of the face-to-face retail experience. It offers opportunities to build deeper shopper relationships—or risks ending them, when availability promises go unmet.
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tyco, security, omnichannel, store, retail, customer relationship
    
Tyco Integrated Security
Published By: MuleSoft     Published Date: Sep 09, 2019
Well-designed APIs, created along with a holistic integration strategy with Anypoint Platform, create a seamless omnichannel experience that customers want and businesses need. To deliver a reliable and unified experience more quickly, companies must adopt a new approach that involves an omnichannel architecture. Across industries from healthcare to banking to retail, MuleSoft is powering omnichannel strategies that result in faster time to market, improved customer satisfaction, and increased revenue. Watch this webinar, including a demo, to learn how to: Take an API-led approach to omnichannel that enables companies to deliver a unified experience 5x faster Leverage Anypoint Exchange to enable consistency by design through the reuse of integration assets across channels, translating to a consistent experience for your customers Prepare for the future (and future channels) with support for different deployment models with a single, unified platform Presented by: John Withers, Produ
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MuleSoft
Published By: SAS     Published Date: May 24, 2018
Implementing omnichannel marketing is often difficult, especially when using digital channels. Most products designed for digital channels lack the ability to integrate with traditional channels that have on-site processes and data. SAS Customer Intelligence 360 enables businesses to use both cloud and on-site channels and data. This integration is possible because of SAS software’s hybrid cloud architecture.
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SAS
Published By: KANA®, A Verint® Company     Published Date: Aug 07, 2014
Just as organizations have finally gotten on board with the move to omnichannel customer service —offering a seamless consumer experience through available shopping channels—the game has changed once again.
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customer service, multimodal, consumer experience, shopping, channels, technology advances
    
KANA®, A Verint® Company
Published By: Genesys     Published Date: Jul 27, 2016
This white paper discusses how you can: • Overcome limitations of queue based with orchestrated routing • Design personalized, low-effort, end-to-end customer journeys • Match your customers with the best available resource at the right time in the right channel
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genesys, omnichannel, contact center, customer experience, metrics, enterprise applications
    
Genesys
Published By: The Economist Group     Published Date: Oct 10, 2019
While great products are great, having a great product is no longer enough. Products alone simply don’t win anymore. Say you’ve just launched a brilliant product or service. A myriad of near-identical alternatives from competitors will likely flood the market almost immediately. Differentiating yours from theirs has become a lot more difficult. Not to mention that technology has made it easier than ever for customers to shop around. From gathering information, to interacting with brands and purchasing products, it’s never been simpler to find the cheapest, fastest, smartest alternative, anywhere in the world.
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The Economist Group
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