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Published By: Adobe     Published Date: Jun 26, 2019
According to IDC's analysis, AEM Sites enables organizations to realize on average annual business value of $3.92 million per organization over three years and a 348% three-year ROI by: Making the creation and delivery of digital experiences more consistent and streamlined and accelerating time to market for new experiences Empowering - and increasing the productivity of - employees responsible for digital experiences Improving the digital customer experiences organizations deliver, thereby increasing engagement levels and generating additional business
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Adobe
Published By: Adobe     Published Date: Jun 26, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. Key topics that youll read more about in this years report: Optimising customer experience and delivering personalised experiences in real time. Using data better for smarter audience segmentation and targeting. Be wary of walled gardens. Control and own the data, and always be compliant. Automation is the future. Understand the benefits, learn how to use it.
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
IDC surveyed users of Adobe Experience Manager Sites and found substantial ROI WHY SHOULD THE TARGET AUDIENCE CARE? A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. SUPPORTING CONCEPTS: According to IDC's analysis, AEM Sites enables organizations to realize on average annual business value of $3.92 million per organization over three years and a 348% three-year ROI by: Making the creation and delivery of digital experiences more consistent and streamlined and accelerating time to market for new experiences Empowering - and increasing the productivity of - employees responsible for digital experiences Improving the digital customer experiences organizations deliver, thereby increasing engagement levels and generating additional business
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. 4 KEYPOINTS Key topics that youll read more about in this years report: Optimising customer experience and delivering personalised experiences in real time. Using data better for smarter audience segmentation and targeting. Be wary of walled gardens. Control and own the data, and always be compliant. Automation is the future. Understand the benefits, learn how to u
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Adobe
Published By: Adobe     Published Date: Sep 28, 2016
Marketers shouldnt work in the dark. The science of online testing shines a light on your marketing, showing you what to optimize throughout the entire customer journey. The new Adobe guide, Finding Eureka, shows you how. Read the guide to learn: - Strategies and best practice approaches to online testing - Incremental steps to improving your online testing - The benefits of different test types including A/B, A/Bn, multivariate, and multichannel
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adobe, marketing, marketers, market research
    
Adobe
Published By: Adobe     Published Date: Sep 12, 2017
"Read the guide to learn five ways to overcome challenges to programmatic ads, including how to: Bring marketers, creatives, IT, and data analysts together to ensure success Save money and time while improving engagement and conversion Customize multiple versions of one campaign and serve ads with strong creative in real time"
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Adobe
Published By: AdRoll     Published Date: Dec 20, 2017
There is a great misconception that the purpose of attribution modelling is to arrive at a singular, concrete truth; however, the reality is much more nuanced. Attribution modeling is actually an ongoing process of improving how we measure marketings impact in order to improve our decision making over time. There are a number of attribution principles that still confuse marketers: Why is attribution a process and not an end state? Why is making small steps forward really better than doing nothing? Why does the perfect attribution model not exist? What makes attribution an ROI investment and not a cost center? With the many attribution myths, challenges, and philosophies in mind, AdRoll and Econsultancy have partnered for a second year in a row to produce The State of Marketing Attribution 2017. This time around weve broaden our focus beyond Europe to include content that also covers North America and Asia-Pacific.
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marketing attribution, attribution modeling, roi, attribution
    
AdRoll
Published By: AdRoll     Published Date: Dec 01, 2017
There is a great misconception that the purpose of attribution modelling is to arrive at a singular, concrete truth; however, the reality is much more nuanced. Attribution modeling is actually an ongoing process of improving how we measure marketings impact in order to improve our decision making over time. There are a number of attribution principles that still confuse marketers: Why is attribution a process and not an end state? Why is making small steps forward really better than doing nothing? Why does the perfect attribution model not exist? What makes attribution an ROI investment and not a cost center? With the many attribution myths, challenges, and philosophies in mind, AdRoll and Econsultancy have partnered for a second year in a row to produce The State of Marketing Attribution 2017. This time around weve broaden our focus beyond Europe to include content that also covers North America and Asia-Pacific. This report goes in-depth on the current adoption levels of marketing attribution, the confidence in its usage, and the effectiveness of companies attribution methods worldwide. You will gain a better grasp on the required skills to succeed at attribution.
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marketing, attribution, association, adroll, online, survey, report
    
AdRoll
Published By: Aerohive     Published Date: Oct 14, 2014
A whitepaper on how to enable modern classrooms to deliver immersive, personalised learning experiences, enhance campus productivity, and adopt new curriculum standards.
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cloud for education, personalised learning, mobility adoption in schools, mobile computing, mobile data systems, mobile workers, virtualization, cloud computing
    
Aerohive
Published By: Aerohive     Published Date: Oct 14, 2014
Elle permet aux salles de classe daujourdhui doffrir une exprience dapprentissage personnalise et en immersion, damliorer la productivit du campus et dadopter de nouvelles normes en matire de programme dtudes.
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cloud for education, personalised learning, mobility adoption in schools, mobile computing, cloud computing
    
Aerohive
Published By: Aerohive     Published Date: Oct 14, 2014
Moderne Klassenzimmer fr immersive, personalisierte Lernerfahrung, bessere Produktivitt am Campus und fr die Einfhrung neuer Lehrplanstandards.
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cloud for education, personalised learning, mobility adoption in schools, mobile computing, cloud computing
    
Aerohive
Published By: Aerohive     Published Date: Oct 14, 2014
Mjliggr frdjupade och personanpassade inlrningsupplevelser som frhjer produktiviteten och infr en ny lroplansstandard i det moderna klassrummet.
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cloud for education, personalised learning, mobility adoption in schools, mobile computing, cloud computing
    
Aerohive
Published By: Aerohive     Published Date: Oct 14, 2014
A paper on how to make the shopping experience personal, relevant and profitable.
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mobile shopping, mobile retail, retail technology, shopping experience, improving the retail experience, online shopping experience, mobile data systems, mobile workers
    
Aerohive
Published By: Aerohive     Published Date: Oct 14, 2014
A paper on how to make the shopping experience personal, relevant and profitable
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mobile shopping, mobile retail, retail technology, shopping experience, improving the retail experience, online shopping experience
    
Aerohive
Published By: Aerohive     Published Date: May 14, 2015
A whitepaper on how to enable modern classrooms to deliver immersive, personalised learning experiences, enhance campus productivity, and adopt new curriculum standards.
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cloud for education, personalised learning, mobility adoption in schools, mobile computing, mobile data systems, mobile workers, virtualization, cloud computing
    
Aerohive
Published By: Aerohive     Published Date: May 14, 2015
A whitepaper on how to enable modern classrooms to deliver immersive, personalised learning experiences, enhance campus productivity, and adopt new curriculum standards.
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cloud for education, personalised learning, mobility adoption in schools, mobile computing, mobile data systems, mobile workers, wireless infrastructure, virtualization
    
Aerohive
Published By: Aimia     Published Date: May 09, 2014
Learn about the best practices for retaining customer loyalty and see what measures your organization should take to strategically improve of customer loyalty programs.
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aimia, customer loyalty, customer loyalty programs, marketing, branding, customer engagement, customer interaction
    
Aimia
Published By: Akamai     Published Date: Jul 06, 2010
Founded in the Queensland outback in 1920, Qantas Airways is the world's longest continuously operating airline. Today it is widely regarded as the world's leading long-distance airline and one of the strongest brands in Australia, responsible for an estimated $1.7 billion in revenue for the fiscal year 2009/2010. The airline is committed to continually improving the experience on its website, qantas.com, whether enabling travelers to book all parts of a holiday or to self-manage their travel experiences. Since the site was first launched in 1996, it has evolved into the airline's primary customer contact channel.
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qantas, case study, site performance, clicks, travel, e-commerce, ecommerce, uptime
    
Akamai
Published By: Akamai     Published Date: Mar 08, 2017
This whitepaper discusses why speed, or throughput, is so critical for todays Internet users, provides a historical perspective on the Internets TCP protocol underpinning and describes how the FastTCP protocol addresses the needs of todays Internet.
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online video, online video quality, speed, internet, reliability
    
Akamai
Published By: Akamai Technologies     Published Date: Mar 10, 2016
The web application firewall (WAF) is among the most complex security technologies on the market today. The complexity of managing a WAF includes a pre-defined list of rules to identify thousands of potential exploits, intelligence about new attack vectors, and identifying malicious HTTP requests from legitimate HTTP traffic. Read this white paper to learn how to combine attack detection with threat intelligence using our cloud platform and managed security services to better protect your web applications.
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akamai technology, web application security, http, best practices, security, risk management
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Sep 27, 2016
Read this guide to learn the key security capabilities that a web application firewall (WAF) can deliver to defend your web applications and to get ideas for extending your existing WAF and improving web application security.
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akamai, security, cybersecurity, web application security, web application firewall, waf, web applications, networking
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 08, 2017
Our survey of companies that currently offer, or plan to launch, so-called direct to consumer, or over-the-top (OTT), video services in the market suggests that the industry is maturing. Though 51 percent of those surveyed view their video service as a money-making venture, 49 percent see it as providing some other primary benefit to the company. Not only are the types of OTT video services offered to consumers becoming more diverse, but the marketing and distribution are also improving such that target audiences are more likely to find new services intended for them
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video services, akamai, marketing, distribution, audience targeting, service optimization
    
Akamai Technologies
Published By: Alacritech     Published Date: Aug 21, 2009
Customers are increasingly constrained by large transfers of data backup, long backup times to storage devices, and less efficient use of server resources as a result. System and database availability is heavily impacted during backup periods, and with the rapid growth of storage and the need to archive customer data, IT managers are actively seeking solutions for their backup problems.
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data backup, backup and recovery, storage, database availability, backup, recovery, servers, backup server
    
Alacritech
Published By: AlienVault     Published Date: Oct 21, 2014
While vulnerability assessments are essential, considering vulnerability data in a vacuum greatly limits your ability to prioritize your action plan in an effective way. Without the context of which vulnerabilities are the most severe, which are actively being targeted, which are on critical assets, etc, you may waste time checking things off the list without actually improving security. Join us for this session to learn how to integrate threat intelligence into your vulnerability management strategy.
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alienvault, threat intelligence, vulnerability assessments, vulnerability data, security, it management, knowledge management
    
AlienVault
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