digital media

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Published By: Equinix     Published Date: Jul 06, 2016
Internet delivery and cloud hosting has transformed all aspects of content and media value chain, impacting how content is created, managed and delivered. Consumers now demand content on any device at any time, regardless of the network they are using.
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media, media companies, broadcasters, content, create content, audience, deliver content, content management
    
Equinix
Published By: Equinix     Published Date: Jul 06, 2016
This paper revelas how Equinix empowers a leading provider of digital supply chain solutions to transform your industrys business model via a scalable and robust interconnection solution.
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customer experience, customer relationship, content management, content digital media, customer interaction service, customer relationship management, content management system, customer experience management
    
Equinix
Published By: Equinix     Published Date: Jul 08, 2016
The media and entertainment (M&E) industry is being disrupted not only by the massive amounts of media content being consumed, but also by the technology evolution of new digital media formats and iterations of TV-top and handheld devices.
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media cloud system, media content, content management, content media
    
Equinix
Published By: Equinix     Published Date: Jul 08, 2016
This paper revelas how Equinix empowers a leading provider of digital supply chain solutions to transform your industrys business model via a scalable and robust interconnection solution.
Tags : 
customer experience, customer relationship, content management, content digital media, customer interaction service, contact management, content management system, customer experience management
    
Equinix
Published By: Equinix     Published Date: Jul 11, 2016
This report reveals how media companies and broadcasters must consider new strategies to meet rising expectations and maintain audience share due to the increasingly wide audience with an insatiable hunger for content.
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media, media companies, broadcasters, content, create content, audience, deliver content, content management
    
Equinix
Published By: Equinix     Published Date: Jul 13, 2016
This paper revelas how Equinix empowers a leading provider of digital supply chain solutions to transform your industrys business model via a scalable and robust interconnection solution.
Tags : 
customer experience, customer relationship, content management, content digital media, customer interaction service, contact management, content management system, customer experience management
    
Equinix
Published By: Equinix     Published Date: Jul 13, 2016
This report reveals how media companies and broadcasters must consider new strategies to meet rising expectations and maintain audience share due to the increasingly wide audience with an insatiable hunger for content.
Tags : 
media, media companies, broadcasters, content, create content, audience, deliver content, content management
    
Equinix
Published By: WNS     Published Date: Jun 21, 2017
E-commerce which till a few years back was of peripheral significance to the CPG industry is now one of the biggest drivers of change and innovation in the sector. The numbers representing growth are quite staggering with McKinsey1 believing that the online space will account for anywhere from 10 to 30 percent of total industry sales growth in the next five years. This equates to a market opportunity of USD 15 Billion to USD 50 Billion. Given how digital is impacting every part of the CPG value chain, companies need to be awake to the emerging trends as they can potentially have a make or break effect. This article discusses key trends that will define the CPG space in days to come.
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ecommerce, cpg companies, personalization, market mix modeling, digital media, integrated it infrastructure, predictive demand, agile supply chain
    
WNS
Published By: AppDynamics     Published Date: Sep 20, 2017
Every industry is going through digital transformation. Whether retail, manufacturing, media, finance, or software - in order to survive organizations are changing the way they operate in order to meet the demands of todays connected customers. Whether its Uber redefining urban transportation for consumers, Slack enabling teams to collaborate in totally new ways, or Docker rivaling legacy virtualization providers, innovation is being powered by technology, and its happening faster than ever before.
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development operations, digital transformation, application, automation, safeguards
    
AppDynamics
Published By: Dynatrace     Published Date: May 20, 2016
The 2016 Digital Experience Report provides a comparative performance assessment for the largest companies across six major industries banking, brokerage, insurance, media, retail, and travel.
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dynatrace, devops, digital experience, customer experience, digital interactions, performance, software development, knowledge management
    
Dynatrace
Published By: Pegasystems     Published Date: May 02, 2016
This report, sponsored by Accenture and Pegasystems, explores how companies are managing their digital transformation initiatives, their goals, drivers and challenges, and how they are boosting their digital capabilities.
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pegasystems, digital transformation, analytics, mobile marketing, social media, digitisation, smart phones, best practices
    
Pegasystems
Published By: CrowdStrike     Published Date: Feb 01, 2017
This years Cyber Intrusion Services Casebook focuses on in-depth digital forensics, incident response (IR) and remediation services performed on behalf of actual CrowdStrike clients. Real-life examples drawn from notable CrowdStrike Services IR engagements in 2016 including the now-infamous hack of the Democratic National Committee (DNC) are covered with an emphasis on best practices organizations can follow to identify and eject attackers before a devastating breach occurs. Download this report to learn: How CrowdStrikes Falcon OverWatch and professional services teams discovered and attributed the DNC intrusion to nation-state threat actors FANCY BEAR and COZY BEAR The gaps in security processes and planning that your organization can address now to stop the next breach The specific tactics, techniques and procedures (TTPs) a range of nation-state and eCrime adversaries used to penetrate their victims defenses, and how they attempted to cover their tracks
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CrowdStrike
Published By: Intel     Published Date: Sep 14, 2018
Digital transformation has pioneered an ever-evolving landscape in the omnichannel retail experience. To efficiently meet consumer demands, retailers consider a fully immersive omnichannel customer experience as integral to their engagement strategy. With increasingly varied technologies such as NFC-based payments, digital signage with rich-media experiences, wireless technologies and IoT technologiespresent great opportunities and complexities. New technologies are often being rolled out without a centrally managed approach leading to siloed solution landscape, making deployment difficult. Uncover the path to simplify and automate, where the Reliant Platform delivered performance, scalability, reliability, security, and inter-operability Reliant needs for retail applications.
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Intel
Published By: Salsify     Published Date: Mar 15, 2019
Enhanced content, or the below-the-fold rich media on retailer product pages, is the best way to tell your brand's story and differentiate from your competition. It also happens to be one of the best ways to improve conversion rates (by an average of 25%). Get a comprehensive guide on how to select the best performing content for your brand and deliver it across your sales channels for the broadest impact. This new ebook created in collaboration with Hinge Consulting will arm you with the data and guidelines you need to tell your brand story across the digital shelf. You will learn: How to think creatively about the most relevant enhanced content to include in your story How to scale your brand content across your most important retailer sites, including Amazon and Walmart How to measure the most important KPIs to communicate the impact of rich media Salsify is the product experience management platform for thousands of brands and retailers worldwide.
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Salsify
Published By: Group M_IBM Q119     Published Date: Mar 05, 2019
In this digital world, fast and reliable movement of digital data, including massive sizes over global distances, is becoming vital to business success across virtually every industry. The Transmission Control Protocol (TCP) that has traditionally been the engine of this data movement, however, has inherent bottlenecks in performance (Figure 1), especially for networks with high, round-trip time (RTT) and packet loss, and most pronounced on high-bandwidth networks. It is well understood that these inherent soft bottlenecks arcaused by TCPs AdditiveIncrease-Multiplicative-Decrease (AIMD) congestion avoidance algorithm, which slowly probes the available bandwidth of the network, increasing the transmission rate until packet loss is detected and then exponentially reducing the transmission rate. However, it is less understood that other sources of packet loss, such as losses due to the physical network media, not associated with network congestion equally reduce the transmission rate.
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Group M_IBM Q119
Published By: Brightcove     Published Date: Feb 18, 2016
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
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video marketing, revenue marketing, demand generation, lead generation, video, martech, marketing technology, digital marketing
    
Brightcove
Published By: Adobe     Published Date: Nov 06, 2012
Adobe has released the 2012 Digital Marketing Optimisation Survey Results, which focuses on the key areas where digital marketers need to excel in order to ensure success: personalisation, social media, mobile, and customer experience.
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adobe, digital marketing, optimization, optimisation, web content management, customer experience
    
Adobe
Published By: Mitel     Published Date: Dec 19, 2016
With this digital customer experience shifting from a "nice to have" offering to an essential service, any business that interacts with its customers must have the right technology to deliver a consistent experience across all media, as well as a concrete strategy for this broadened scope of service. Check out our new white paper for an overview of the digital expectations and habits of today's digital consumer, as well as practical next steps for transforming customer experience from dated to digital.
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customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel
Published By: Rackspace     Published Date: Apr 15, 2019
Scale events like online sales and digital product launches present great revenue opportunities, but they also present large risks to your business. Whether you are a retailer preparing for Black Friday and Cyber Monday, or a digital vendor launching a new service, your brand is both at its most visible and its most vulnerable during these scale events. Many more customers visit your site over a short period of time, raising the potential for resource constraints and discovery of software bugs. Information about issues spreads quickly via social media and news outlets. And, your customers typically spend more per transaction, so every lost order has a greater negative impact on your bottom line. Site reliability engineering (SRE) can help you better prepare for scale events through an iterative cycle of data-driven improvement.
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Rackspace
Published By: OpenText     Published Date: Nov 30, 2015
Download this whitepaper to learn how OpenTexts enterprise-grade, workflow-oriented digital asset management ecosystem gives organizations the necessary combination of performance, security and management control for using digital assets both within their enterprises and in their relationships with customers, partners and prospects.
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OpenText
Published By: Spredfast     Published Date: Aug 24, 2018
Learn how to better connect with your audiences on each social channel. Our 2018 Social Audience Guide breaks down everything you need to know to from demographics, device usage and even site behavior. Start engaging in a more meaningful way, today. Download your guide.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
Uncover the 8 essential elements for a successful social campaign with our Social Campaign Planning Checklist. This list will help your next campaign run smoothly and successfully.
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social campaign strategy, social media campaign, best social media campaigns, social media marketing campaign, marketing campaign ideas, successful social media campaigns, social marketing campaigns, social media campaign ideas
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
Social listening can sometimes feel like swimming blind. But it actually is easier than it seems. Follow our research team as they explore social listening reports to determine the gap between what finserv audiences are looking for versus what finserv companies are providing.
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social video, video marketing, video content, video content marketing, social media video, online video marketing, video marketing strategy, social media video marketing
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
Looking for a general primer or quick tactical reference on social marketing? We wrote the 2018 version of the Social Media Pocket Guide for you. In engaging, easy-to-read chapters, the Pocket Guide provides a broad overview of social medias evolution including current themes like pay to play, digital integrations, social care, and more. We also break down the latest tips and tactics for the four most common social objectives and explore specific use cases like product launches, events, and capitalizing on real-time trends. Do you learn by example? This guide is packed with fresh strategy inspiration from 15 different global brands and media properties. Keep The Social Media Pocket Guide on hand as your quick and definitive reference on all things social strategy.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing
    
Spredfast
Published By: Location3     Published Date: May 29, 2019
As a result of our ability to more efficiently target prospective Edible Arrangements customers using programmatic, Connected TV media buys, we were able to drive significant increases in total sales and total revenue while spending nearly 76% less in advertising dollars than Traditional TV. In addition, customers engaged via our Connected TV advertising purchased both higher quantities of Edible Arrangements items and higher priced items as a result. In conclusion, our test proved our hypothesis that Connected TV can drive significantly better ROI than traditional television advertising.
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connected tv, traditional tv, programmatic, positive roi, digital advertising, digital marketing, local marketing, marketing
    
Location3
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