customer insights

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Published By: Adobe     Published Date: Aug 04, 2015
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights and set up marketing campaigns that increase revenues and significantly decrease media wastage.
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data management buyers guide, data management platforms, data challenges, the rise of dmp, benefits of dmp, content management system
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights and set up marketing campaigns that increase revenues and significantly decrease media wastage.
Tags : 
data management buyers guide, data management platforms, data challenges, the rise of dmp, benefits of dmp, content management system
    
Adobe
Published By: Akamai Technologies     Published Date: Apr 25, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and its hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
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digital, experience, security, executives, customer
    
Akamai Technologies
Published By: SAP     Published Date: May 15, 2015
This paper examines the growing relationship between customer experience, loyalty, and repeat sales and presents actionable strategies for creating encounters based on seamless dialogue across multiple touchpoints. It combines inspiring examples and best practice insights to demonstrate how the customer experience can pave the way for a profitable brand with a clear and unwavering narrative. Most importantly, it offers a blueprint for companies who know that making customer experience intrinsic to brand strategy is the first phase of future-proofing a business and facilitating unencumbered growth.
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customer experience, customer loyalty, repeat sales, omni-channel customer
    
SAP
Published By: Deluxe     Published Date: Mar 15, 2017
Best-in-class FI marketers have embraced the power of signals. Through their everyday actions, consumers and businesses continually create signals for marketers like you. A signal is an indication of intent or behavior. Examples of activities that produce signals include making a purchase, searching online for information about a financial product, clicking on an ad, applying for a loan, and paying off debt. Each signal can be tracked, monitored, and acted upon. Reaching customers at the critical moment, in the right channel with the right message, requires keen insights about the signals theyre producing. Signals arent new to marketing. In fact, you may already be using new mover lists or even search engine marketing. Today, though, there is so much more valuable data available if you know where to look and what to do with it.
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Deluxe
Published By: Google     Published Date: Oct 26, 2018
The Internet of Things is growing fast: By 2025, IoT devices will transmit an estimated 90 zettabytes of data to their intended targets, according to IDC. Armed with information, businesses can revolutionise everything from fraud detection to customer service. But first, they need an architecture that supports real-time analytics so they can gain actionable insights from their IoT data. Read the complete report sponsored by Google Cloud, and learn how to mitigate key IoT-related challenges.
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Google
Published By: Oracle Analytics     Published Date: Oct 06, 2017
Empowered with mobile and cloud-based access to a myriad of products and services, customers now have a variety of options at their fingertips with regards to partnerships. Enterprises that do not follow the ever-changing tastes and preferences of their customers, or that wait too long to react, will fall behind and fail. Across functions, business professionals readily require big data tools and insights to understand and serve these customers. It is no longer an option for business users to rely on IT to deliver customer and other relevant analytics. On the flipside, handing the analytics reins entirely to business users can make governance nearly impossible. Organizations must find balance in a new approach in which IT mostly governs and curates data while business users are empowered to derive insights from data mostly ontheir own without delay.
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Oracle Analytics
Published By: Google     Published Date: Jan 24, 2019
The Internet of Things is growing fast: By 2025, IoT devices will transmit an estimated 90 zettabytes of data to their intended targets, according to IDC. Armed with information, businesses can revolutionise everything from fraud detection to customer service. But first, they need an architecture that supports real-time analytics so they can gain actionable insights from their IoT data. Read the complete report sponsored by Google Cloud, and learn how to mitigate key IoT-related challenges.
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Google
Published By: IBM     Published Date: Jan 18, 2017
Many companies can't predict which customer they will retain or which customers will increase their spend. With predictive analytics they can. This knowledge brief from Aberdeeon Group highlights research findings that show organizations which apply predictive analytics are able to: Establish timely and accurate insights into customer behavior. Empower employees to do their jobs more effectively. Encourage more repeat business and higher wallet share
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predictive analytics, customer experience, customer relationships, customer retention, customer behavior, residual business
    
IBM
Published By: IBM     Published Date: Jan 27, 2017
In this era of digital transformation, business and IT leaders across all industries are looking for ways to easily and cost-effectively unlock the value of enterprise data and use it to deliver new customer experiences while fueling business growth. The digital economy is changing the way organizations gather information, gain insights, reinvent their businesses and innovate both quickly and iteratively.
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IBM
Published By: CA Technologies     Published Date: Jun 04, 2015
Enterprises that depend heavily on IT to deliver services to customers are constantly driven by market pressures to better develop and release new software features to meet growing demands. Facilitating the collaboration between development and IT operations and bringing application to market faster with high quality are crucial to todays business success. This solution brief provides insights into the DevOps movement, why it matters and how you can cross the chasm to achieve better collaboration to deliver business value rapidly. Youll learn how CA Technologies solutions for DevOps bring your portfolio of IT technology forward in a cadence of faster, more predictable releases, letting you confirm the results of each phase of the software life cycle toward positive business outcomes.
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CA Technologies
Published By: VMware AirWatch     Published Date: Jul 19, 2017
In June 2016, VMware interviewed 575 VMware inner circle customers and partners with the goal of collecting Windows 10 insights and IT perspectives from global enterprise, commercial, and SMBs. This flipbook reveals the five key trends that were discovered for Windows 10 adoption and migration. Unified endpoint management (UEM) with Windows 10 and VMware takes these trends into account and gives customers the ability to unify desktop and mobile management under one model.
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VMware AirWatch
Published By: Oracle Commerce Cloud     Published Date: Feb 05, 2016
Many potential customers and partners of Oracle Sales Cloud would like to understand from third parties if the claims Oracle makes about the product are accurate. Conducting extensive research, including interviewing customers, systems integrators, and others with firsthand experience of the application, has allowed Constellation to provide an objective view through three customer case studies. This report offers insights into four of Constellations primary business research themes, the Next-Generation Customer Experience, Technology Optimization and Innovation, Digital Marketing Transformation and the Future of Work.
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Oracle Commerce Cloud
Published By: RedPoint Global     Published Date: May 11, 2017
Practical perspectives on leveraging data to grow sales, cut costs, up-sell more effectively and make better decisions. Marketers overwhelmingly agree they have access to more than enough data. The problem is finding actionable ways to utilize data that is collected across all customer interaction points to better engage with customer and increase lifetime customer value. This white paper explores the relevance of big data for marketers: what they need to know and the steps they should take today to embrace data and analytics to position their organizations for success today.
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customer retention, customer experience, real-time personalization, customer insights
    
RedPoint Global
Published By: TIBCO Software     Published Date: Aug 13, 2018
TIBCO Spotfire is the premier data discovery and analytics platform, which provides powerful capabilities for our customers, such as dimension-free data exploration through interactive visualizations, and data mashup to quickly combine disparate data to gain insights masked by data silos or aggregations.
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TIBCO Software
Published By: Splunk     Published Date: Aug 17, 2018
IT organizations are now responsible for delivering seamless customer experiences while preventing outages and managing an increasing number of systems. With growing responsibility placed on IT, there is an opportunity to drive strategy for company-wide business processes and operations. Companies using machine data powered platforms like Splunk collect disparate data types to quickly troubleshoot and monitor systems. By adding predictive capabilities, IT can glean critical insights for the business and develop strategic initiatives on issues that matter. Download the white paper Embracing the Strategic Opportunity of IT to learn how to: Enable a business aware IT organization Unlock operational efficiencies Solve problems with predictive analytics
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it event management, it event management tool, event logs, aiops platform, what is aiops, aiops vendor, market guide for aiops platforms, guide for aiops platforms
    
Splunk
Published By: Arm Treasure Data     Published Date: Oct 17, 2018
What does it take to succeed in todays hypercompetitive and hyperconnected digital economy? Keep reading to find out.
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arm treasure data, treasure data, customer data, data insights, customer intelligence, customer engagement, customer transactions, business analytics
    
Arm Treasure Data
Published By: HERE Technologies     Published Date: Sep 26, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behaviour is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HEREs Open Location Platform contextualises consumer motivations in the world around them. As the worlds leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
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HERE Technologies
Published By: Dun & Bradstreet     Published Date: Oct 21, 2016
The modern credit department is playing an expanded role in supporting sales and driving business growth. Traditionally, credit departments have focused on identifying potentially poor customers, thereby reducing losses and mitigating risks. Although this remains a critical function, credit departments also possess a wealth of data that can be mined to identify new business opportunities. With the help of new technologies, credit can work with sales departments by tapping into customer data and sharing insights for increasing sales. Download this white paper to learn more!
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Dun & Bradstreet
Published By: HERE Technologies     Published Date: Jul 23, 2019
With the number of food delivery users to be over 802 million worldwide by 2023, its clear that the online food delivery industry is in the midst of massive growth. In a crowded diner and delivery service landscape, are you positioned to stand apart? Gain insights about the online food delivery industry from a global level, as we examine the three most competitive global markets, the unique challenges they face, and the biggest local players vying for customers. Hungry for more? With this eBook discover: Key insights to succeeding in these crowded markets How location services can optimize routing and delivery The role of drones, diner behavior and the future of restaurant kitchens
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on demand, food delivery, delivery, last mile, here tech, mapping, location data
    
HERE Technologies
Published By: IBM     Published Date: May 26, 2017
Securing your infrastructure, your customer interactions and protecting your data are critical to preserving your reputation and your bottom line. Many cyber attacks remain undetected for up to eight months1 and can cost an organization an average of 11 million USD.2 Todays cyber actors are becoming more sophisticated, agile and capable of getting past any network security. Organizations must evolve, replacing traditional defensive security strategies with a proactive, intelligence-driven offense to prevent and disrupt these threats. IBM i2 Enterprise Insight Analysis is a next generation intelligence solution that enables organizations to incorporate cyber threat hunting into their security strategy and turn their defense into a proactive offense.It helps organizations uncover critical insights about their threats and threat actors so they can mitigate and counter more threats with a combination of multi-dimensional visualte analysis capabilities
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ibm, ibm i2, cyber security, customer interaction, enterprise insight analysis
    
IBM
Published By: Teradata     Published Date: Sep 21, 2015
This report details our findings about how well each vendor fulfills our criteria and where they stand in relation to each other to help customer insights (CI) professionals select the right partner for their RTIM needs.
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application management, business analytics, business process management (bpm), cloud applications, desktop management, experian, forrester, integrated cloud solution
    
Teradata
Published By: Akamai Technologies     Published Date: Aug 22, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: ? Customer trust is at an all-time low and its hurting growth ? Executives are aware that customer trust is becoming critical to success ? Companies struggle to balance security with digital experience ? Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
customer, trust, company, loyalty, security
    
Akamai Technologies
Published By: Google Analytics 360 Suite     Published Date: Jul 28, 2017
Most companies have a few people who are testers and optimizers by nature, interest, or experience. But what really moves the dial is when everyone in the company embraces a test-and-learn approach to improving the customer experience across all touchpoints. Why is the test-and-learn approach so effective? When you test everything, your team values data over opinions. Everyone keeps learning even from failures. The results? More visitors, more sales, happier customers, and a healthier bottom line. To help you get there, this guide provides insights on: What constitutes a culture of growth and optimization Tips for building that culture in your own company Lessons from marketing leaders who embrace the test-and-learn approach
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Google Analytics 360 Suite
Published By: Google     Published Date: Aug 09, 2017
Get the low-down on the highlights from Google's marquee cloud conference in San Francisco. From unparalleled infrastructure to customer value and product innovation, Google Cloud Next 17 showcased insights and solutions from across the industry. Whether youre an enterprise or a startup, Google Cloud is here to help you build whats next.
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customer experience, customer analytics, customer experience management, cloud
    
Google
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