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Published By: iZigg90210     Published Date: Feb 07, 2011
Who is the the most important person to promote and brand in today's economy? YOU! Personal branding on Facebook. Personal branding on Twitter. Personal branding on countless social networks.
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"go where the eyes are"
    
iZigg90210
Published By: Janrain     Published Date: Feb 28, 2011
Proven social media strategies to make your business website more relevant, amplify the quantity and quality of word-of-mouth marketing, build trust and loyalty, enhance stickiness and multiply conversions.
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janrain, social media, social login, carri bugbee, social media integration, social strategy, social sharing, share button
    
Janrain
Published By: SearchForce     Published Date: Mar 31, 2011
Explore how you can understand the Facebook user, identify your target audience and create more granular campaigns.
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facebook advertising, facebook campaigns, facebook ads, facebook optimization, social media marketing, paid search
    
SearchForce
Published By: Facebook     Published Date: Apr 07, 2011
Heard the buzz about advertising on Facebook but not sure where to get started? We interviewed Facebook's Director of Monetization for 5 must-have tips on how to achieve success using Facebook's Ad Platform.
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facebook, marketingsherpa, ad platform, roi, social media marketing, branding, internet marketing
    
Facebook
Published By: Facebook     Published Date: Jun 15, 2011
Nielsen and Facebook recently joined forces to develop effective, near-real time ad effectiveness solutions to determine consumer attitudes, brand perception and purchase intent from advertising, including aided awareness, ad recall, message association, brand favorability, and purchase consideration.
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facebook, nielsen, advertising, social media impression, social networking, customer engagement, brand marketing, social advocacy
    
Facebook
Published By: Verio     Published Date: May 04, 2011
Download this guide for videos and demonstrations that show how to integrate social media into your business strategy.
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verio, website, social media, integrate social media, facebook, twitter, linkedin, application integration
    
Verio
Published By: Syncapse Corp.     Published Date: Jul 15, 2011
This study will examine the five leading contributors to Facebook fan value: (1) Product Spending, (2) Brand Loyalty, (3) Propensity to Recommend, (4) Brand Affinity and (5) Earned Media Value.
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enterprise social media, social media management, social media measurement
    
Syncapse Corp.
Published By: Syncapse Corp.     Published Date: Jul 15, 2011
Since the advent of Facebook Places, organizations have been unable to technically link local ('Child') Places to a corporate ('Parent') Page on Facebook's backend. It has also been a challenge to create different Check-in Deals across multiple physical locations (commonly referred to as Places). Facebook is now endeavoring to solve these pain points through this week's "Parent-Child" and "Check-in Deals API" feature releases.
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facebook, facebook parent child, social media management, social media measurement, enterprise social media
    
Syncapse Corp.
Published By: Spredfast, Inc.     Published Date: Oct 03, 2013
10 Tips to Make your Facebook Content Newsfeed-Worthy
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spredfast, marketing, facebook, social media, newsfeed-worthy, branding on facebook
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Feb 03, 2014
Learn how social listening can help you understand your customers and see how they are interacting and socializing with your brand.
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social listening, customers, brand, social interactions, social media, facebook, twitter, linkedin
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Feb 03, 2014
Learn the importance of creating a social media presence for your brand and see how it can create a better customer experience and generate brand loyalty.
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social presence, brand, social media, customer experience, brand loyalty, twitter, facebook, linkedin
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Feb 03, 2014
Learn how metrics effectively measure your social media presence and how they can help you understand which social channels your organization may need to focus more attention on.
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metrics, social media presence, social media, social channels, brand, facebook, twitter, linkedin
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Feb 03, 2014
Learn the 4 most effective ways to further the value of your social engagement and see how properly interacting with your audience will build your brand by creating a community.
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social engagement, social media, audience, brand, facebook, twitter, linkedin, business intelligence
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Feb 03, 2014
Learn how earned, owned, and paid media can help you engage with a wider audience and increase your brand awareness.
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earned, owned, paid, media, social media presence, social media, audience, brand awareness
    
Spredfast, Inc.
Published By: Blue Coat Systems     Published Date: Oct 24, 2011
View this paper now to explore the top 4 security risks businesses face when using social networks and ways to protect against and mitigate the risks.
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blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
Blue Coat WebFilter is best-in-class for web threat protection, but content filtering databases have another key role to play: control of Internet use
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blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
IT and business leaders must ensure they have the right security strategies to protect against the rapid evolution of social networking threats
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blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
Take a look at this techincal overview to see how Blue Coat's defense systems, powered by WebPulse helps businesses get in front of malware networks
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blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Reevoo     Published Date: Nov 03, 2011
Facebook is not the only social commerce tool out there. Read this whitepaper to learn more about the trends and create a successful strategy.
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facebook, social, social commerce, reevoo, trends, marketing, strategy, promotion
    
Reevoo
Published By: Facebook     Published Date: Dec 28, 2011
Want practical tips on how to get started and drive value using Facebook? Then download the official guide to business success on Facebook.
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facebook, marketing, value, new media, emerging marketing, social media
    
Facebook
Published By: Janrain, Inc.     Published Date: Feb 28, 2012
Your customers interact with you on social networks, but how effectively are you using social media to connect with them on your website? This white paper explores best practices to build on-site engagement by integrating social tools.
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social login, social sharing, game mechanics, gamification, social media, social tools, social networks, facebook
    
Janrain, Inc.
Published By: IBM     Published Date: Aug 08, 2012
This white paper examines the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels. Discover the implications of social media for marketing and sales, as well as IT. And learn the how and why social media tools and applications can be integrated with existing technology investments.
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social media analytics, consumer insight, marketing digitization, ibm, facebook, strategic considerations, lower cost, influence
    
IBM
Published By: Oracle     Published Date: Sep 10, 2012
This white paper-adapted from a blog entry by Bill Daley on the hyperarts.com blog-takes you through the process of creating your own Facebook application so that you can reap the benefits of the Oracle Live Help On Demand solution on your corporate.
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oracle, bill daley, facebook, oracle live help
    
Oracle
Published By: Wildfire Interactive     Published Date: Jun 14, 2012
Download Best Practices for Engaging Messaging to see how savvy brands are using our six proven strategies to tap into fan passions, trigger instant engagement, and make their fans feel like VIPs.
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facebook, marketing, emerging marketing, context, advertising, social media advertising, context, engagement
    
Wildfire Interactive
Published By: Wildfire Interactive     Published Date: Jun 14, 2012
Download the Forrester report now to find out how to measure the impact of Facebook fans on your own brand. The report shows you exactly what questions to ask, how to analyze the data you gather, and how to interpret the results in the context of your brand.
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facebook, social media, marketing, emerging marketing, social campaigns, ads, contect, forrester
    
Wildfire Interactive
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