ceb

Results 301 - 325 of 365Sort Results By: Published Date | Title | Company Name
Published By: Silk Road Technology     Published Date: Jul 30, 2014
Five years ago, many HR representatives put their hands over their ears and pretended theyd never heard the words social media. However, social media which encompasses any internal or external online outlet that allows for two-way dialogue and includes websites such as blogs, Facebook, Instagram, LinkedIn, Pinterest, Twitter, Yelp, and YouTube has only become more pervasive. In fact, according to Laura Friedel, a partner in Levenfeld Pearlsteins Labor and Employment Practice Group, 75 percent of employees currently access social media on their mobile devices while at work and 67 percent do so more than twice a day.
Tags : 
silkroad, social media, legal risks, facebook, instagram, linkedin, pinterest, twitter
    
Silk Road Technology
Published By: TRUSTe     Published Date: Nov 17, 2009
Best Practices, Do's, and Don'ts for Facebook, Twitter, as well as consumer review sites. TRUSTe shares insights into how to engage, interact, market, and reward friends and fans on the top social media platforms. Download to see how you can increase business on social media today.
Tags : 
conversion rates, lead quality, response rates, ecommerce, lead generation, demand generation, conversion rates, privacy
    
TRUSTe
Published By: Oracle     Published Date: Dec 18, 2012
This white paper draws from a recent Facebook survey to investigate the demographics of Facebook fans; how fans are acquired, discover pages, and engage; and best practices on how brands can optimize social strategies.
Tags : 
oracle, crm, branding, social strategies
    
Oracle
Published By: Bronto     Published Date: Mar 30, 2012
With consumers practically attached to mobile devices and beginning to accept marketing messages on Facebook and Twitter, marketing efforts are less about driving to a specific channel and more about having a promotional presence in all of them and keeping the person engaged throughout the customer lifecycle. The reasons for disengaging from a purchase decision are nearly infinite, and the means to disengage are just a few taps away on a smartphone.
Tags : 
bronto, marketing, emerging marketing, digital marketing, online, digital, e-commerce
    
Bronto
Published By: Oracle     Published Date: Oct 23, 2014
Learn how top marketers improved their Social Media Marketing. See how they generated results like these: Top gaming company increases social engagement on Twitter by 45% A top wireless telco boosts Facebook native ad performance 6x A leading U.S. telco sees a 5.7x lift in social engagement on Twitter
Tags : 
data management, demystified, audience, targeting, scale, marketing, programs, actionable
    
Oracle
Published By: TRUSTe     Published Date: Aug 31, 2009
TRUSTe works to advance privacy and trust for a networked world. TRUSTe Privacy Seals help consumers click with confidence by guiding them to trustworthy Web sites. Thousands of Web sites rely on TRUSTe industry best practices to help them make the right decisions about privacy and protecting confidential user information. Most of the top fifty Web sites are certified to TRUSTe's leading practices, including Yahoo, Facebook, MSN, eBay, AOL, Disney, New York Times, Comcast and Apple. To learn more about internet privacy visit www.truste.com.
Tags : 
truste, cheapflights, customer confidence, privacy policy, adsense, email privacy, opt-in, newsletter
    
TRUSTe
Published By: AdRoll     Published Date: Oct 29, 2014
Over the past two years, advertisers have rapidly adopted retargeting on Facebook to drive key metrics like conversions, app downloads, and lead generation. Recognizing how valuable its been for advertisers, Facebook expanded their product line and now offers marketers two ways to retarget their website audiences on Facebook. Download this paper today to become informed on why retargeting across desktop and mobile through Facebook is becoming part of every always-on marketing strategy.
Tags : 
retargeting, facebook, desktop retargeting, mobile retargeting, web retargeting
    
AdRoll
Published By: SocialFlow     Published Date: Oct 30, 2014
Research shows that Data-Driven Social Media publishing delivers a 91% increase in reach and a 26% increase in engagement. This report is based on 1.6 M posts on Facebook, Twitter and Google Plus, and proves that how you distribute your social posts is more important to improving your engagement than what youre posting.
Tags : 
social media, social media management, social performance, social best practices, social publishing, social media results, earned media, facebook results
    
SocialFlow
Published By: Cision     Published Date: May 02, 2016
In the following paper, we will share the following key strategies that will fuel a successful social media strategy for your business. We will: - Outline the six strategies and technologies for creating a framework for success - Map out a social implementation model for setting up the distribution of your content in order to protect your brand when third-party platforms, such as Google and Facebook, inevitably make changes - Share the right way to think about measuring, monitoring and managing your social media strategy and performance
Tags : 
cision, social media, social media strategy, marketing
    
Cision
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
The WebPulse delivers fast and effective Web 2.0 threat protection for 75 million users worldwide. Find out more about how WebPulse can protect you!
Tags : 
webpulse, defense, malware, security, protection, blue coat, insider threats, security
    
Blue Coat Systems
Published By: Act-On     Published Date: Sep 19, 2014
From Facebook and Twitter to blogs and videos, social media has become part and parcel of modern marketing efforts. However, convincing the C-suite to spend resources on social media can be a tough task for marketing trailblazers. Some executives have yet to be convinced that social media is a worthy marketing strategy; some wonder if its not just the latest black hole for marketing dollars. A marketers best course of action is managing social efforts to generate demonstrable return on investment. In this whitepaper, well cover five best practices to help you do just that.
Tags : 
marketing content, business, solve, information, prospects, customers, educate, inform
    
Act-On
Published By: Act-On     Published Date: Jan 08, 2015
Learn Facebooks Rules of Engagement so you can make your content more sharable and searchable and avoid violating the terms of service. This eBook will give you a thorough understanding of Facebook principles, and the general rules that apply to content and behavior.
Tags : 
act-on, facebook, social, media, rules, engagement, b2b, marketing
    
Act-On
Published By: AdRoll     Published Date: Jan 21, 2016
Key findings on the trends and benefits of retargeting on the worlds largest social network. Retargeting on Facebook has become an indispensable tool for digital advertisers. In our Facebook by the Numbers 2015 research report, we analyze AdRoll Retargeting campaign data across our global customer base. The findings in this report summarize our in-depth, yearlong review of over 55,000 campaigns, which served a staggering 37 billion impressions worldwide.
Tags : 
adroll, facebook, retargeting, advertiser spend, campaign data, digital advertising
    
AdRoll
Published By: AdRoll     Published Date: Apr 28, 2016
Trends and benefits of re-targeting in the world's largest social network
Tags : 
facebook, targeting, social, impressions
    
AdRoll
Published By: Seamless     Published Date: Jun 18, 2013
HPs $8 billion write-down. A disappointing IPO from Facebook, Groupons famous flameout. These watershed moments have crystallized what weve known for a while: Fluff can no longer trump sound operations in terms of a companys valuation. Organizations must be built on an empirically firm foundation to flourish. And everyone from investors on Wall Street to customers on Main Street to the SEC is looking at companies with more scrupulous eyes.
Tags : 
automation, growth, efficiency, software, process management, best practices, business activity monitoring, business analytics
    
Seamless
Published By: Gold Lasso     Published Date: Oct 02, 2008
Integrating Email Campaigns with New and Existing Mediums.  This white paper is a review of the "why's" and "how's" of email integration with other marketing mediums.
Tags : 
goldlasso, social network, myspace, facebook, linkedin, blogs, advertising
    
Gold Lasso
Published By: Icron     Published Date: Sep 26, 2008
TV 2.0 offers TV Viewing PLUS complete control of all PC applications from the comfort of your couch. The complete convergence of the PC and TV has arrived. Read more in this white paper by Icron Technologies Corporation.
Tags : 
icron, tv. 2.0, catv, web surfing, video streaming, gaming, music, facebook
    
Icron
Published By: BatchBlue Software     Published Date: Mar 27, 2009
Even though you may not be familiar with the term “social media”, chances are you’ve heard about it or maybe even are using it to communicate in your personal life. But is social media successfully making the crossover from personal pastime to business tool? This blue paper outlines the different types of tools in the social media toolkit and proposes ways they can be used to promote your brand, communicate with your customers and help grow your business.
Tags : 
social media, matternow, communications, brand management, media toolkit, marketing communications, myspace, youtube
    
BatchBlue Software
Published By: Bazaarvoice     Published Date: Nov 02, 2010
Each year, the Social Commerce Summit London brings together innovative brands and thought leaders to share best practices and trends in social media. This paper encapsulates the highlights and key learnings from this event.
Tags : 
bazaarvoice, engagement, empowerment, uk shopper, channel switch, social media, twitter, facebook
    
Bazaarvoice
Published By: Symantec.cloud     Published Date: Apr 18, 2011
This white paper focuses on the critical need to manage outbound content sent via various avenues including email, Instant Messages, text messages, tweets, and Facebook posts.
Tags : 
symantec cloud, outbound content management, email, messaging, risk mitigation, security management, secure instant messaging, risk management
    
Symantec.cloud
Published By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
Tags : 
webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
    
Webtrends
Published By: Berkshire Associates     Published Date: Aug 30, 2010
Does your workforce have a social media policy established? According to a study commissioned by Robert Half Technology, an IT staffing company, "Fifty-four percent of U.S. companies say they've banned workers from using social networking sites like Twitter, Facebook, LinkedIn, and MySpace, while on the job."
Tags : 
social media, human resources
    
Berkshire Associates
Published By: Berry Network, Inc.     Published Date: Oct 01, 2010
Using Social Media for Business Marketing helps organizations understand social media to harness the power for their marketing needs.
Tags : 
social media, business, social network, marketing, twitter, facebook, linkedin, branding
    
Berry Network, Inc.
Published By: iCims     Published Date: Jan 17, 2013
Check out this free webinar recording on ways to simplify social recruiting through technology.
Tags : 
recruiting, social media, social recruiting, human resources, icims
    
iCims
Published By: Osterman Research, Inc.     Published Date: Dec 28, 2010
Best practices focused on email, social media and archiving
Tags : 
email, messaging, best, practices, social, media, twitter, facebook
    
Osterman Research, Inc.
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.