Research Library > ttec > Protect Your Brand, Protect Your Customers

Protect Your Brand, Protect Your Customers

White Paper Published By: ttec
ttec
Published:  Jul 24, 2019
Type:  White Paper
Length:  13 pages

Fraud prevention and content moderation take center stage.

Trust & Safety is good business

Change your password often. Keep your virus software up to date. Beware of so-called princes from Nigeria. These are the costs of doing business online. Since its inception, the internet has always had its share of bad guys. And as nearly all companies move to a more digitally enabled world, the thieves, con artists, and hackers are finding new ways to steal money, information, and disrupt the world in a bad way.

Having a trustworthy and safe brand is now a differentiator, especially from companies that operate primarily online. But itís becoming harder to keep up as technology advances and information moves quicker every day.

This eBook details how companies can protect their brand and keep customers safe by enabling fraud prevention and content moderation strategies and tactics.



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