Research Library > IBM > Addressing Changing Customer Behavior

Addressing Changing Customer Behavior

White Paper Published By: IBM
IBM
Published:  Mar 13, 2014
Type:  White Paper
Length:  11 pages

Learn how your e-business can improve its overall online customer experience by understanding why customers behave the way they do.



Tagsibm, ibm enterprise marketing management, emm, ebusiness, ecommerce, internet marketing, online marketing, customer experience