Research Library > Hubspot > How To Gain a 360 Degree View of Your Competitors' Marketing

How To Gain a 360 Degree View of Your Competitors' Marketing

White Paper Published By: Hubspot
Hubspot
Published:  Apr 23, 2013
Type:  White Paper
Length:  56 pages

Effective marketing starts with understanding the buyer, but also understanding your competitors. It's important to see where your competitors are succeeding, and where they're failing.

Thats why we wrote this guide on competitive intelligence, to help you stay up to speed with what your competitors are doing, but not let it derail you from your own marketing, product, or business strategy.

In this ebook, you'll learn how to:

  • Perform a competitive auditing report
  • Analyze your competitors' marketing strategies
  • Execute effective monitoring and benchmarking

You know, keep your friends close, and your enemies closer.

Download the ebook to the right to get the scoop on your competition.



Tagsmarketing software, competitive intelligence, competitive marketing, marketing audit, marketing strategy, monitoring and benchmarking, tracking competitors, hubspot