Research Library > Globoforce > How JetBlue is Driving Culture and Engagement through Recognition

How JetBlue is Driving Culture and Engagement through Recognition

Case Study Published By: Globoforce
Globoforce
Published:  Apr 01, 2013
Type:  Case Study
Length:  2 pages

Within three months of embarking on the Lift crewmember recognition platform, an internal monthly JetBlue survey revealed an 88 percent increase in crewmember satisfaction with rewards and recognition.

The Lift program weaves JetBlue’s distinctive branding into a robust reward and recognition experience directly linked to the company values of Safety, Caring, Integrity, Fun and Passion. The program offers accessibility for JetBlue’s mobile workforce, and peer-to-peer recognition that puts teamwork and culture front and center.

  • How JetBlue is meeting the challenge of scaling and growing their culture
  • How the airline searched for and found the right partner for recognition
  • How recognition data is helping to drive business results

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Tagscase study, jetblue, engagement, culture, social recognition, globoforce, employee recognition, employee satisfaction