Research Library > Limelight Networks > 3 Lessons for Mobile Retailers from the Entertainment Industry

3 Lessons for Mobile Retailers from the Entertainment Industry

White Paper Published By: Limelight Networks
Limelight Networks
Published:  Aug 08, 2011
Type:  White Paper
Length:  5 pages

The retail industry is going mobile in a big way. But mobile commerce is still in its infancy compared to big media and entertainment companies who have been playing with mobile experiences for years. By learning from these industries, retailers can get a head start on designing effective mobile commerce strategies. 3 Lessons for Mobile Retailers from the Entertainment Industry will show you how to put those strategies into action.

In this report, you will learn how to:

  • Customize the mobile experience
  • Scale for delivery across mobile devices
  • Connect the online and offline worlds

Download this paper now to learn how to use mobile to generate the highest consumer engagement and conversion rates.



Tagslimielight networks, mobile commerce, mobile marketing, mobile shopping, mobile strategy, mobile retail